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The genesis of Reebok Shoes goes back to 1890s England, when Joseph William Foster’s handmade running shoes began attracting a wide-ranging clientele of prominent runners. Foster is credited with making some of the first running shoes with spikes, which helped athletes improve their running times. Additionally, his family-run business, J.W. Foster and Sons, provided the shoes worn in the 1924 Summer Olympics by Eric Liddell and Harold Abrahams, widely known from the movie “Chariots of Fire.” Foster’s work led two of his grandsons to later develop the company that became Reebok.

Reebok’s sales grew internationally over time, with North American distribution beginning in 1979, and the innovation continued. In the early 1980s Reebok was the first company to develop athletic shoes specifically designed for women, in response to the increased popularity of aerobic dance. Beyond the burgeoning trend of providing shoes for women, Reebok also helped make athletic shoes acceptable for everyday wear. Later in the decade the company began pushing into international markets in earnest, eventually expanding distribution and sales of their products to over 170 countries.

The 1990s saw Reebok move forward once again as their focus encompassed both fitness and sports footwear, and they added sports apparel to their product lines as well. Partnering with top-tier athletes, Reebok positioned itself as a brand of choice for elite talent. These types of partnerships continued into 2000 and 2001 through deals with professional sports associations such as the NBA and NFL, to provide a range of offerings from uniforms and practice apparel to association-licensed consumer clothing and footwear.

Despite their expanding line of products, the name Reebok is still probably most widely associated with running shoes. Reebok offers an extensive variety of shoes to meet runners’ needs. These include neutral running shoes for those with normal arches and foot motion, shoes that offer superior cushioning for more rigid foot types, stability shoes to compensate for overpronation, and motion control shoes for those with even greater stability needs.

The biggest news in Reebok’s current line is ZigTech, which the company’s advertising calls an “energy drink for your feet.” This line has a unique, wavy midsole that acts like a spring to provide both cushioning and efficiency while running. The spring-like technology helps transfer energy from the heel forward along the foot, providing relief for leg muscles, which in turn can allow for longer run time. The ZigTech sole style is flexible, with each key section providing independent function, while the DMX Shear foam it’s made from provides a lightweight cushion.

In other models Reebok combines the DMX Shear, to cushion and distribute impact energy from heel strikes, with other developments like its KineticFit. This feature involves stretch panels strategically placed in the shoe to accommodate the natural changes in a runner’s foot during different stride phases. Foot expansion during impact is more easily managed because the shoe stretches naturally as the foot changes.

Other technologies Reebok employs include its HexRide and XStatic offerings. The HexRide midsole contains hexagonal pockets of air sealed in by a polymer film. These air pockets provide the runner with superior, lightweight cushioning. The XStatic feature is a silver fiber embedded in the shoe that is sensitive to body temperature, staying cool in the presence of heat and warm in the presence of cold. Running shoes with XStatic also contain an antimicrobial to control odor, as well as SmoothFit uppers, a feature which either seals or eliminates all seams for an extremely comfortable fit.

Still innovative, Reebok attempts to provide the ultimate running shoe experience, seeing to a runner’s needs with comfort, safety and performance.

At first, Adolf and his brother Rudolf produced and sold shoes after Adolf’s return from World War I. The shoes were produced in their mother’s wash kitchen. The prosperous company was originally called Dassler Brothers Shoe Factory. Yet, after some disagreements, Adolf’s own brother created his own sportswear company, Puma (originally Ruda), while Adolf changed the company name to Adidas AG.

Eventually, after the death of Horst Dassler, the company was bought by Bernard Tapie in 1989. Yet, he gave away the power he held over the company because he couldn’t handle the debt. After three years, Adidas was later sold to Robert Louis-Dreyfus.

The brand logo consists of three parallel bars called “Three Stripes.” This logo has not always belonged to them, however. In 1951, Adidas purchased the logo from Karhu Sports, a Finnish company.

Since the late 1940s, Adidas has grown to become the second largest manufacturer of sports footwear, and other products, such as shirts, bags, and anything sports and clothing-related.

This sportswear producer’s biggest rival is the ever popular American company, Nike, which is the largest sports apparel manufacturer in the world.

Adidas has created, produced, and successfully sold footwear for just about every sport. They have footwear for tennis, golf, basketball, cricket, and football (soccer). One popular type of footwear that has proven successful is the Adidas Running Shoes.

There are multiple types of running shoes manufactured by Adidas, all well-liked choices for runners. Some running shoes created by Adidas that are known for their excellent performance are adiStar Control 5, Supernova Sequence, Supernova Cushion 7. Pricy shoes produced by Adidas tend to be produced out of the high quality kangaroo leather, which makes these Adidas Running Shoes much more sturdy.

This company produces shoes for both men, woman, and children. Not only are the running shoes of the utmost quality, but they’re trendy, too. Running shoes come in a variety of colors, the popular ones being black, red, and blue. Adidas has running shoes in eight colors, including bright colors such as red, yellow, blue, and pink, and more neutral colors such as white, gray, and black.

Today, Adidas is sold by a variety of merchants such as Amazon, Ebay, and Zappos. Adidas’ products continue gaining popularity due to their durability, tendency to set trends, and superb reputation.

Despite its previous debts and bumpy roads, Three Stripes is still going strong against its competitor, the very popular Swoosh. Nike better watch out, because Adidas obviously has a very bright ahead in the sportswear world.

There are a lot of things to take into consideration. That’s why we leave it to the expert runners. We will feature guest posts with top runners who have more than walked a mile in someone elses shoes, they’ve run it and then some!

Come back soon and you will find a huge resource of information on how you can use all of the information we provide to help you find a pair of running shoes that will take your game to the next level.